Chief of Sales, North America

Fluence (Nasdaq: FLNC) is a global market leader delivering intelligent energy storage and optimization software for renewables and storage. Our solutions and operational services are helping to create a more resilient grid and unlock the full potential of renewable portfolios. With gigawatts of successful implementations across nearly 50 markets, we are transforming the way we power our world for a more sustainable future. For more information, please visit fluenceenergy.com.

Job Description:

All In

We are all in for growth. Our teams are relentlessly focused on identifying and seizing opportunities that propel us forward. We embrace an ownership mindset, pushing ourselves and each other to accelerate progress and create lasting success.

ABOUT THE POSITION

The Chief of Sales, North America, is a senior commercial leader responsible for driving revenue growth, customer engagement, and market expansion across the North American region. This quota-carrying role leads the full end-to-end commercial lifecycle, from demand generation through deal closure, while elevating the performance of a multidisciplinary sales organization including Account Managers, Business Development Leads, Sales Engineers, Proposal Managers, and strategic deal enablement teams.

This role is accountable for building a high-performing sales culture, strengthening customer partnerships, enabling repeatable growth motions, and ensuring North America remains a flagship growth engine for Fluence. This leader will partner closely with the Chief Growth Officer, Executive Leadership team, and cross-functional leaders across Product, Delivery, Finance, and Strategy to execute the company’s commercial agenda.

Key Responsibilities

Commercial Leadership & Strategy

• Own the North America sales strategy and regional revenue targets, delivering predictable and scalable commercial results.
• Develop annual and multi-year sales plans aligned to company growth priorities, market conditions, and customer needs.
• Serve as a strategic advisor to the Chief Growth Officer on market outlook, competitive landscape, and commercial risks/opportunities.

Sales Execution & Quota Ownership

• Directly own a regional quota, with accountability for pipeline creation, forecast accuracy, and deal conversion.
• Drive disciplined deal management processes, ensuring rigor across qualification, solutioning, pricing, and negotiation.
• Lead large, complex opportunities with strategic customers, serving as executive sponsor as needed.

Team Leadership & Talent Development

• Lead a high-performing North Americas sales organization consisting of Account Managers, BDs, Sales Engineers, Proposal Managers, Lead Negotiators and strategic sales enablement resources.
• Establish operating rhythms, performance expectations, and capability standards across the team.
• Hire, coach, and develop commercial talent to meet both current and future growth needs.
• Foster a culture of accountability, collaboration, customer focus, and continuous improvement.

Cross-Functional Collaboration

• Partner closely with Product, Delivery, Marketing, and Operations to ensure seamless customer lifecycle management.
• Collaborate with Finance and Strategy teams on pricing, margin, portfolio optimization, and long-range planning.
• Ensure feedback loops from the field inform product roadmaps and investment priorities.

Customer & Market Engagement

• Build strong executive-level relationships with key customers, partners, and market stakeholders.
• Represent the company in industry forums, conferences, and strategic customer engagements.
• Identify emerging trends, regulatory changes, and competitive shifts that impact North America commercialization.

Operational Excellence

• Implement sales processes, tools, and governance structures to increase efficiency and scalability.
• Drive CRM accuracy, sales reporting, pipeline hygiene, and operational discipline across the team.
• Ensure compliance with commercial policies, ethical standards, and contractual guidelines.

Qualifications

• 15+ years of progressively senior commercial leadership experience, ideally in energy, clean technology, grid modernization, or industrial B2B markets.
• Proven track record of quota ownership and delivering sustained revenue growth within a complex sales environment.
• Experience leading multidisciplinary sales teams, ideally across Account Management, Sales Engineering, and Proposal functions.
• Ability to navigate a matrixed, global organization and influence senior internal and external stakeholders.
• Strong commercial acumen, negotiation skills, and executive communication capabilities.
• Bachelor’s degree required, MBA or advanced degree preferred.

Key Competencies

• Strategic Commercial Leadership: Shapes regional sales strategy using market, customer, and competitive insights.
• Sales Execution & Accountability: Drives disciplined pipeline management, forecast accuracy, and quota achievement.
• Customer & Stakeholder Influence: Builds strong executive relationships and influences across a matrixed organization.
• Team Leadership & Talent Development: Leads and develops high-performing commercial teams across multiple functions.
• Operational Rigor & Integrity: Ensures data-driven decisions, CRM accuracy, process discipline, and ethical commercial conduct.

Fluence IS AN EQUAL OPPORTUNITY EMPLOYER and fully subscribes to the principles of Equal Employment Opportunity to ensure that all applicants and employees are considered for hire, promotion, and job status without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, marital or familial status.

Our Culture

At Fluence, our culture is the foundation that drives our ambitious growth strategy and fuels our mission to transform the future of energy. Our core cultural pillars empower us to innovate, collaborate, and lead with purpose, ensuring we continue to deliver unparalleled value to our customers and the world.

Unleash Voices

We believe every voice matters. We encourage openness, active listening, and decisive action to create a culture where everyone has the opportunity to contribute to our success. We foster an environment where diverse perspectives are heard and valued, driving innovation and progress.

Customer Fluent

Our customers are at the heart of everything we do. We’re committed to delivering exceptional value that exceeds expectations by understanding our customers' needs and adapting swiftly to meet them. Our deep focus on customer satisfaction drives us to continuously improve and innovate.

Infinite Impact

We are committed to creating the impossible. We push boundaries to deliver sustainable, game-changing solutions that shape a brighter, more energy-efficient future for all. Our team is passionate about making a lasting impact that will resonate for generations to come.

All In

We are all in for growth. Our teams are relentlessly focused on identifying and seizing opportunities that propel us forward. We embrace an ownership mindset, pushing ourselves and each other to accelerate progress and create lasting success.